POSITION TITLE: Brand Director/Senior Director
REPORTS TO: Senior Vice President, Chief Marketing Officer
The Brand Director/Sr. Director will lead and be responsible for the development of strategic campaigns and related content (written and visual). Position will work closely with other members of the Marketing Team and cross-functional colleagues to develop relevant and impactful, promotional and educational content to be deployed across all brand communication channels in the US. Role will work across professional and consumer channels, ensuring a consistent brand voice and streamlined dual-channel campaign execution. Job responsibilities include:
Ensure a consistent message and brand voice is carried out across all communication platforms and selling channels to secure a strong brand presence in a highly competitive marketplace.
Collect and leverage professional partner (physicians, nurses, aestheticians, etc.) and consumer insights to develop messaging strategies, campaigns and content tactics to effectively tell the skinbetter story and accelerate brand engagement and growth.
Analyze campaign performance and make content strategy recommendations to channel owners to optimize digital and e-commerce channel performance on an on-going basis.
Oversee and execute brand and product marketing campaigns, including messaging strategy, creative development and multi-channel activations.
Collaborate with partners in Education, Legal, Clinical and Product Development on brand campaigns and new product launches.
Role requires exceptionally strong writing and editing skills; skinbetter is fast-paced, nimble operation and we create the majority of our content within the Marketing team, with strong support from freelance design and photography partners.
Education & Experience:
6-8+ years of industry-related marketing or campaign work experience (medical aesthetics, skincare, consumer package goods or beauty) is highly desired, but not required.
Exceptionally strong writing and communication skills a must. Writing and campaign samples will be required.
Bachelor’s degree required,
This position requires a self-motivated, detail-oriented individual with strong organizational skills and the ability to be flexible in a fast-paced environment.
Remote or Company’s Phoenix, Arizona Headquarters (32nd Street/Camelback)
Skinbetter Science, LLC is an Equal Employment Opportunity/Affirmative Action employer.
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